The redesign led to confusion among customers, and Tropicana reverted to the original design shortly after. Tropicana: In 2009, Tropicana rolled out a new packaging and logo that strayed too far from the familiar orange imagery.The company swiftly reverted to the original design due to public outcry. Gap: In 2010, Gap unveiled a redesigned logo that received a strong backlash from consumers who preferred the classic blue box.
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